Create A Two-Way, Citizen-Centric Marketing and Communication Plan to Reflect the Needs of Your Community
Local government might not seem like a space that would delve into marketing, a field that is traditionally reserved for industry and enhancing commercial success. Yet, city branding is becoming more popular with more community-driven input being incorporated into municipal marketing and communications. Citizens are using their municipality’s websites more than ever before to gather news, updates, and services, especially relating to the pandemic. This shift has put more pressure on marketing and communications leaders to reimagine their marketing and communication plans so they can engage with the public more effectively.
Public Sector Network’s Virtual Event on Marketing and Communications for Municipalities will provide strategies to leverage emerging technology, develop engaging content, and amplify those messages to gain public trust. This event will serve as a platform to establish best practices to strengthen your marketing and communication strategies.
A must-attend event for public sector organizations looking to:
Redesign your communication strategy so that it best aligns with community needs
Bridge communication gaps to reach all citizens and staff
Remain proactive, refine your plan, and deliver on your municipality’s mission and vision with impact
What's included in your registration:
Hear from public sector leaders about the latest trends and exploring how to instantly apply these insights and gaining unique perspectives
An opportunity to engage with the inspiring speaker panel and peers in the live Q&A and polling to discover answers to shared challenges
Leading Technology Solutions
Hear from solutions providers in the government space as they explore key technologies to improve citizen services
Receive on-demand access to session content after the conference on the complimentary Public Sector Network social learning platform