Connecting with citizens through targeted and engaging communications
In today’s saturated online landscape, crafting personalised and engaging digital messages is more challenging than ever. Rising expectations of digital natives, growing audience diversity and new technologies have caused substantial changes in how connections are made, reinforced and sustained in an online environment.
As the primary way in which citizens connect with government, marketing and communications play a critical role. During these uncertain times, clarity, connection and cut-through is paramount.
Join us at Public Sector Network’s Digital Marketing & Communications in the Public Sector Virtual Event to discover how leading government agencies are enhancing their marketing and communication campaigns. Explore how to track, analyse and respond to conversations through various channels, and help to build trust between citizens and their government service providers.
A must-attend event for public sector organisations looking to:
Your Expert Speakers
Chair: Alun Probert
Adviser; Executive Director, Strategic Communications, NSW Department of Premier and Cabinet (former),
Public Sector Network
Director – Corporate Communications & Engagements,
Department of Transport Victoria
Executive Manager Engagement,
Regional Investment Corporation
Digital Communication Manager,
QLD Department of Agriculture and Fisheries
A/Professor Ofer Mintz
Head of Marketing, External Engagements,
Director Marketing and Communications Advocacy & Development,
Australian Council for Arts
Director of Marketing,
Agenda at a glance
What's included in your registration:
Hear from public sector leaders about the latest trends and explore how to instantly apply these insights and gaining unique perspectives
An opportunity to engage with the inspiring speaker panel and peers in the live Q&A and polling to discover answers to shared challenges
Leading Technology Solutions
Hear from solutions providers in the government space as they explore key technologies to improve citizen services
Receive on-demand access to session content after the conference on the complimentary Public Sector Network social learning platform
Digital Government and CX Community Prospectus
Public sector professionals are under growing pressure to modernise processes and systems, to facilitate the delivery of efficient and user-centric services fit for the digital age. Some governments have a digital transformation agenda which is well underway, whereas others around the world are just beginning their journey.
Showcase your solutions today!